Privacy Policy

01 Introduction

Arb Digital Marketing Agency is committed to protecting your privacy and handling your personal data responsibly, lawfully, and transparently. This policy applies to all information collected through our website websarb.com, our digital marketing service engagements, our email communications, and any other interactions you have with Arb Digital Marketing Agency or Arbsbuy LLC.

This Privacy Policy is governed by the laws of the United States of America and is designed to comply with applicable privacy regulations, including the General Data Protection Regulation (GDPR) for users in the European Union and United Kingdom, and the California Consumer Privacy Act (CCPA) for users in California.

If you have any questions about this policy or how we handle your data, please contact us at support@websarb.com before using our services.

02 Who We Are

The data controller responsible for your personal information is:

websarb.com offers four core products and services: (1) Digital Marketing Services — SEO, paid advertising, content, web design, and app development for businesses worldwide; (2) Arb Digital Academy — online courses on digital marketing, SEO, Google Ads, social media, and related topics; (3) eBook Store — digital eBooks across multiple categories including digital marketing, business, finance, health, self-development, and technology, available for instant download; and (4) Blog — free educational content across digital marketing, finance, technology, legal, insurance, and other topics.

Arbsbuy LLC also operates ArbsBuy.com — a separate sister brand focused exclusively on pet care products. ArbsBuy.com has its own privacy policy. Pet products are not sold on websarb.com.

03 Information We Collect

3.1 Information You Provide Directly

When you contact us, request a free audit, complete our contact form, or engage our services, we may collect:

• Full name and email address
• Business name and website URL
• Phone number or WhatsApp contact (if provided)
• Details about your business, goals, and marketing requirements
• Payment and billing information (processed securely via Stripe or PayPal — we do not store card details)
• Communications and correspondence with our team

3.2 Information Collected Automatically

When you visit websarb.com, certain data is collected automatically by our website and analytics tools:

• IP address and approximate geographic location (country/city level)
• Browser type, version, and device information
• Pages visited, time spent, and navigation paths
• Referring website or source (how you found our site)
• Cookie identifiers and session data

3.3 eBook Store Purchases & Academy Enrollments

When you purchase an eBook or enroll in an Academy course on websarb.com, we collect:

• Name and email address for order confirmation and delivery
• Payment information processed securely via Stripe or PayPal (we do not store card details)
• Purchase history and downloaded product records
• Course progress and completion data (Academy only)
• Country/region for tax and compliance purposes

3.4 Information From Client Accounts (Service Delivery)

When we provide digital marketing services to your business, you may grant us access to:

• Google Analytics, Google Search Console, and Google Ads accounts
• Meta Business Manager (Facebook/Instagram advertising accounts)
• WordPress, WooCommerce, or other website admin access
• Email marketing platform accounts (Mailchimp, Klaviyo, etc.)
• Social media account credentials or access tokens

This data is accessed solely for the purpose of delivering the services you have engaged. We do not store, sell, or use client account data for any purpose outside of the agreed service scope.

04 How We Use Your Information

We use the information we collect for the following purposes:

• To provide and deliver services — completing digital marketing work you have engaged us to perform
• To respond to enquiries — answering questions submitted through our contact form, email, or WhatsApp
• To conduct free audits — reviewing your website, rankings, and competitive position as part of our free audit offering
• To process payments — managing invoicing and billing for services through Stripe and PayPal
• To send service communications — delivering monthly reports, strategy updates, and project-related messages
• To improve our website — analysing visitor behaviour to improve content, usability, and performance
• To comply with legal obligations — meeting applicable US and international legal requirements
• To prevent fraud and protect security — detecting and preventing fraudulent or harmful activity on our platforms

We do not sell your personal data to third parties. We do not use your data for automated decision-making or profiling that produces legal or similarly significant effects.

05 Services We Provide — Scope of Data Processing

websarb.com is a multi-product platform. The following covers all activities and services where personal data may be processed under Arbsbuy LLC:

5.1 Digital Marketing Services

For client service engagements, data processing is limited to what is necessary to deliver the agreed scope of work. Services offered:

For each service, data processing is limited to the agreed scope. Campaign data and account access are strictly confidential.

5.2 Arb Digital Academy

The Academy section of websarb.com offers paid and free online courses covering SEO, Google Ads, Facebook & Instagram Ads, content marketing, email marketing, and complete digital marketing programs. When you enroll, we process your name, email, and payment information to manage your account, deliver course content, issue certificates, and provide support.

5.3 eBook Store — Multiple Categories

The eBook Store on websarb.com offers digital books available for instant download across the following categories:

eBook purchases are processed via Stripe or PayPal. After purchase confirmation, the eBook is delivered via download link sent to your email. We retain purchase records for 7 years for accounting compliance. eBook titles are also available on Amazon KDP and Etsy, each governed by their respective platform privacy policies.

5.4 Blog

The Arb Digital Blog publishes free educational content across digital marketing, SEO, finance, technology, insurance, legal topics, and more. Blog articles are publicly accessible. If you subscribe to our newsletter, we collect your email address to send weekly content updates. You may unsubscribe at any time via the link in any email.

06 Cookies & Tracking Technologies

Our website uses cookies and similar tracking technologies to improve user experience, analyse traffic, and serve relevant content. A cookie is a small text file stored on your device by your browser.

6.1 Types of Cookies We Use

• Essential Cookies — Required for the website to function correctly. These cannot be disabled.
• Analytics Cookies — Used by Google Analytics to understand how visitors interact with our website. Data is anonymised and aggregated.
• Marketing Cookies — Used by Google Ads and Meta Pixel to measure the effectiveness of advertising campaigns. Only active if you have accepted marketing cookies.
• Advertising Cookies (Google AdSense) — We use Google AdSense to display advertisements on websarb.com. Google AdSense uses the DoubleClick cookie and other advertising identifiers to serve ads based on your prior visits to our website and other sites on the internet. These cookies enable Google and its partners to serve ads based on your visit to websarb.com and other sites. You may opt out of personalised advertising by visiting Google Ad Settings.
• Preference Cookies — Store your preferences such as cookie consent status.

6.2 Managing Cookies

When you first visit websarb.com, you will be presented with a cookie consent notice. You may accept all cookies, accept essential cookies only, or decline non-essential cookies. You can also manage or delete cookies at any time through your browser settings. Note that disabling certain cookies may affect the functionality of the website.

For more information about cookies and how to manage them, visit allaboutcookies.org. To opt out of personalised Google advertising specifically, visit Google Ad Settings or AboutAds.info.

07 Third-Party Services & Platforms

Arb Digital Marketing Agency uses the following third-party services in the operation of our website and delivery of our services. Each third-party service has its own privacy policy governing their data practices:

• Google Analytics & Google Search Console — Website analytics and search performance data. Google Privacy Policy
• Google Ads — Advertising platform for paid search campaigns. Google Privacy Policy
• Google AdSense — We display advertisements served by Google AdSense on websarb.com. Google AdSense uses cookies and web beacons to collect data about your browsing activity to display relevant advertisements. Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or other websites. Google Advertising Policies | Opt-out via AboutAds.info
• Meta (Facebook & Instagram) — Social advertising platform. Meta Privacy Policy
• Stripe — Payment processing. We do not store card data. Stripe Privacy Policy
• PayPal — Payment processing. PayPal Privacy Policy
• WordPress / WooCommerce — Website platform used by our clients. Automattic Privacy Policy
• WhatsApp (Meta) — Communication channel for client support. WhatsApp Privacy Policy
• Contact Form 7 / WPForms — Contact form processing on websarb.com

08 Data Sharing & Disclosure

We do not sell, rent, or trade your personal data to any third parties. We may share data only in the following limited circumstances:

• Service delivery platforms — Data shared with Google, Meta, and other platforms strictly as required to deliver the specific service you have engaged (e.g., running your Google Ads campaign)
• Payment processors — Billing information shared with Stripe or PayPal solely to process payments
• Legal requirements — Disclosure required by applicable law, court order, or government authority
• Business transfers — In the event of a merger, acquisition, or sale of Arbsbuy LLC, your data may be transferred as part of that transaction, with prior notice provided

All team members and contractors working with Arb Digital Marketing Agency are bound by confidentiality obligations and are only granted access to client data necessary for their specific role.

09 Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including meeting legal, accounting, and reporting obligations.

• Contact enquiries — Retained for 24 months from the date of last contact
• Active client data — Retained for the duration of the service engagement plus 36 months
• Payment and invoice records — Retained for 7 years in accordance with US financial record-keeping requirements
• Analytics data — Anonymised website analytics retained for up to 26 months (Google Analytics default)
• Email communications — Retained for 36 months from the date of last interaction

When data is no longer required, it is securely deleted or anonymised. You may request deletion of your personal data at any time by contacting us at support@websarb.com.

10 Data Security

Arb Digital Marketing Agency takes the security of your personal data seriously. We implement appropriate technical and organisational measures to protect your data against unauthorised access, alteration, disclosure, or destruction, including:

• SSL/TLS encryption for all data transmitted through websarb.com
• Secure password management and two-factor authentication on all client-related accounts
• Access controls — only authorised team members can access client data, on a need-to-know basis
• Payment data handled exclusively through PCI DSS-compliant processors (Stripe, PayPal)
• Regular review of security practices and access permissions

While we implement industry-standard security measures, no method of data transmission or storage is 100% secure. In the event of a data breach that affects your personal data, we will notify you in accordance with applicable legal requirements.

11 Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal data. To exercise any of these rights, contact us at support@websarb.com. We will respond within 30 days.

If you believe your data rights have not been respected, you have the right to lodge a complaint with your local data protection authority. EU/UK residents may contact the relevant supervisory authority in their country.

12 Children’s Privacy

Arb Digital Marketing Agency’s website and services are intended for business users and professionals aged 18 and over. We do not knowingly collect personal data from children under the age of 13 (or under 16 in certain EU member states).

If you believe a child has provided us with personal information, please contact us immediately at support@websarb.com and we will delete the information promptly.

13 Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable legal requirements. When we make significant changes, we will:

• Update the “Last Updated” date at the top of this page
• Post a notice on our website for material changes
• Notify active clients by email for changes that materially affect how we process their data

Your continued use of websarb.com or our services after any changes to this policy constitutes acceptance of the updated terms. We encourage you to review this page periodically.

14 Contact Us About This Policy

If you have any questions, concerns, or requests regarding this Privacy Policy or how Arb Digital Marketing Agency handles your personal data, please contact us: